Picking a website builder can feel like falling down a rabbit hole—Wix, Squarespace, WordPress, Shopify, ShowIt, Webflow, Framer… the list goes on. Each platform offers something slightly different, and let’s be honest: it’s not always easy to tell what matters and what’s just marketing.

If you’re reading this, you most likely built your own website (or had a friend help) to save money and move fast when starting your business — and it worked… at first. While I love that “progress not perfection” attitude on you, if you’re starting to feel stuck, unnoticed, or like it’s not working out, your DIY website might actually be holding your business back. Let’s fix that.

When you look at the world’w powerhouse brands, they are so much more than a logo. They’re a whole experience and we love them for it! How did they do that you ask? Enter the power of a solid brand strategy. Meticulously planned out and built to spec, strategy is the secret ingredient to their success. What if you could do the same to elevate your local ‘brick & mortar’ business to new heights? Do you even need all that? (Spoiler – If you want a strong business you do!)

Are you tired of feeling lost and overwhelmed when it comes to creating an online presence for your business? You know your business inside out, but this “online thing” is totally out of your wheelhouse? If so, you are TOTALLY NORMAL. You didn’t build a successful real life business because the tech was your expertise! 😂 I get it though… as entrepreneurs we are resourceful figure-it-outers by nature. Today we’re diving into the non-techy roadmap to building a profitable lead-generating website for your business. Yes, even if you’re more comfortable with hammers and nails than HTML and CSS, you can still get your company found online!

Hey there, fellow local business owner! I know how it feels to pour your heart and soul into creating a stunning website, only then to wonder, “Why isn’t my masterpiece showing up on Google?” Don’t worry, we’ve all been there, and it’s not as daunting as it seems. The solution is SEO. So, let’s get into the nitty-gritty of what SEO is and how you can use it to your advantage.